● Developed comprehensive digital marketing and branding strategies for diverse clients, encompassing content marketing, paid social, paid ads, and email campaigns, driving a 30%+ increase in organic traffic and lead generation on average
● Consulted with clients on social media strategy, leveraging data insights to refine messaging and improve conversion rates, contributing to measurable business outcomes
● Leveraged AI-driven marketing tools and automation to improve campaign execution efficiency and increase lead conversion by 40%

● Managed a diverse portfolio of brands across tech, lifestyle, medical, and other industries, consistently meeting deadlines in a high-paced, multi-project environment
● Led cross-functional collaboration with internal teams and external partners to drive creative strategy and ensure brand consistency across all campaigns
● Developed and implemented a phased marketing framework, improving workflow clarity and ensuring balanced strategic focus for each brand
● Built detailed marketing roadmaps using Asana to align team efforts with business goals, optimize resource allocation, and drive measurable ROI
● Developed and implemented comprehensive tech stacks for multiple brands, optimizing tools and systems to address key marketing objectives, streamline
processes, and enhance brand performance
● Led market and competitive research for each brand, crafting ideal customer personas that informed targeted ad copy and landing page design, driving higher engagement and conversion rates
● Led branding and rebranding initiatives for multiple brands, overseeing logo design, social media strategy, and website redesigns, resulting in cohesive
brand identities and a 20%+ increase in brand recognition
● Integrated advanced marketing tools into campaigns, including email marketing, sales funnel automation, live chat, website traffic tracking, and social media automation, improving workflow efficiency and lead conversion
by 30%
● Created and executed high-impact ad campaigns across multiple platforms, managing the end-to-end process from copywriting and graphic design to
performance tracking, resulting in a 25% increase in CTR and 15% boost in conversions
● Tracked and analyzed key performance metrics for ad campaigns, social media engagement, and website heatmaps, identifying trends and optimizing campaigns to increase ROI by 20%+

● Developed and executed comprehensive internet marketing and SEO strategies for diverse clients, encompassing keyword research, link building, content marketing, paid social, paid ads, and email campaigns, driving a 30%+ increase in organic traffic and lead generation
● Drove client social media growth by creating and promoting engaging content, resulting in a 40% boost in click-through rates, higher engagement, and increased brand visibility
● Consulted with clients on social media strategy, leveraging data insights to refine messaging and improve conversion rates, contributing to measurable business outcomes
● Analyzed and reported on client website and social media performance using Google Analytics and other tools, delivering actionable insights that improved
user engagement and led to a 25% increase in conversion rates
● Led the creation of impactful branding and design assets, applying UX/UI best practices and leveraging graphic design expertise to produce high-conversion visuals that elevated client brands
● Designed and developed end-to-end website projects, from initial concept to content creation, SEO optimization, and UX design, improving website speed and responsiveness and increasing user retention by 20%
● Optimized and managed paid social ad campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads, increasing ROI by 35% through continuous testing, budget allocation adjustments, and refined ad copy

● Focused on the entire customer journey, from inbound lead generation to nurturing and closing, enhancing conversion rates and driving a 15% increase in client sales revenue
● Monitored and tracked overall campaign ROI, utilizing data to adjust strategies and maximize lead-to-sale conversion rates, resulting in consistent year-over-year revenue growth
● Outlined entire digital marketing campaign strategy and roadmap
● Production and setup of email marketing campaigns. Utilization of various tools for automation, management, analytics, and deliverability
● Redesign of internal landing page for prospective customers
● Led budgeting, forecasting, and campaign optimization for digital marketing initiatives, consistently delivering under-budget, high-impact campaigns while improving ROI by 20%+

● Oversaw budgeting/forecasting, campaign optimization, campaign audits,
case studies and reporting.
● Implemented multiple digital marketing and online presence methods and strategies such as: multi-channel traffic generation, social media utilization, and website optimization.
● Outlined entire digital marketing campaign strategy and roadmap
● Wrote campaign ad headline copy with various A/B testing variations
● Produced marketing promotional videos to be used for social media ad campaigns
● Produced ad graphics with variations to be used for brand promotion campaigns

● Developed and executed comprehensive digital marketing strategies, integrating multi-channel traffic generation, social media campaigns, and website optimization to increase overall brand visibility and drive a 30% growth in qualified leads
● Strategized and outlined end-to-end digital marketing roadmaps, ensuring alignment with business objectives and a clear path to measurable KPIs, contributing to a 25% year-over-year increase in conversions
● Produced high-quality marketing videos for social media ad campaigns, enhancing audience engagement and boosting ad performance by 40%
● Designed and developed ad graphics with multiple variations for brand promotion campaigns, leading to a 20% increase in ad engagement and audience interaction
● Designed and created content and provided graphic design for many different clients and industries, boosting brand appeal

● Led complete redesign of company website. This included up to-date design trends to increase customer appeal.
● Edited and produced product videos to update company media and YouTube channel presentation.
● Strategized brand efforts to improve brand awareness including helping design email marketing templates.

● Created sales funnel landing pages to have a single, focused call-to-action to drive conversions and increase brand retention.
● Managed creative direction of brand to determine best strategies for growth.
● Production of all ad content, video content, and YouTube graphic content to make the brand shine to all leads and customers.
● Optimized website and social content via search engine optimization to have better search relevance and increase traffic.
● Created email marketing templates and campaigns via Mailchimp to maintain brand loyalty and drive return customers.